Genius Sports and Sportradar report strong 2025 results amid major acquisitions
Global sports data provider Genius Sports reported accelerated growth in 2025: the group’s revenue increased by a third to $669.5 million, and adjusted EBITDA grew by 59% to $136.2 million. The acquisition of the Legend media network is intended to increase the scale of the business and improve financial performance, as well as enhance the group’s operations with additional consumer data.
At the end of the year, its main competitor, Sportradar, also reported record revenue and significant margin growth. The acquisition of IMG ARENA added sports content rights to Sportradar’s portfolio and expanded monetisation opportunities for its clients. The company also increased its share buyback programme to $1 billion.
Both companies made major acquisitions last year and adapted their strategies. In addition to business expansion and diversification, the companies have other ideas for growth.
Genius Sports’ priorities for 2025
Genius Sports co-founder and CEO Mark Lock noted that 2025 was a year of accelerated revenue growth and record EBITDA. The sports betting business has captured a large share of the market, and the media division is reaching new heights. According to him, the completion of the deal with Legend will strengthen the company’s position at the intersection of official data, fan identification and real consumer intent.
Genius Sports’ Q4 and FY 2025 results
Source: Genius Sports.
Key indicators for the group:
- In Q4 2025, the group’s revenue reached $240.5 million, an increase of 37%. For the whole of 2025, revenue reached $669.5 million, an increase of 31%.
- Adjusted EBITDA for the quarter reached $48.3 million, up 49%, with a margin of 20.1%. For the year, EBITDA grew to $136.2 million with a margin of 20.4%.
- The group’s net loss in the fourth quarter was $20.6 million. For the full year 2025, the net loss was $111.6 million, which is $48.5 million worse than in 2024, primarily due to one-off expenses related to options/warrants, one-off bonuses and legal costs.
In the fourth quarter and early this year, Genius announced a global partnership with Publicis Sports (FANHub) and delivered the EA SPORTS Madden NFL Cast broadcast on Peacock. The company implemented Semi-Automated Offside Technology in Brazilian CBF tournaments.
At the same time, an agreement was signed to acquire Legend, and projects were launched with WPP Media, Magnite, NBC Sports Regional Networks and Infront (BetVision for tennis).
With the completion of the Legend deal, revenue of approximately $1.1 billion and EBITDA of $330 million are projected for this year. The deal, with a total value of up to $1.2 billion, is expected to close in the quarter ending 30 June 2026. Legend is a global digital sports gaming media network created to monetise attention.
Record revenue for Sportradar in 2025
For 2025, the Sportradar group reported revenue of €1.29 billion and a 33% increase in margins. In addition, the company reported a $91 million share buyback in 2025 and announced a threefold increase in the total authorisation of the buyback programme, from $300 million to $1 billion. Management said the move reflects confidence in the company’s financial strength and a desire to increase returns for shareholders.
Sportradar’s Q4 and FY 2025 results
Source: Sportradar.
Key figures for the group:
- In 2025, the group’s revenue amounted to €1.29 billion, an increase of 17% compared to 2024. Profit for the period reached €100 million. In the fourth quarter, revenue amounted to €369 million, an increase of 20% compared to 2024.
- Adjusted EBITDA rose to €297 million, up 33%, with a margin of 23%. In the fourth quarter, it reached €89 million, up 48%, with the margin rising to 24.2%.
- Operating cash flow amounted to €403 million, with free cash flow reaching a record €167 million. Operating cash flow for the quarter amounted to €88 million, with free cash flow at €18 million. As part of the share buyback programme, shares worth $25 million were repurchased during the quarter.
- The customer net retention rate was 109%.
At the end of the year, the company completed the acquisition of IMG ARENA and its portfolio of sports broadcasting rights. The report emphasises that the purchase of IMG ARENA has complemented Sportradar’s portfolio with sports content rights and expanded monetisation opportunities for betting operators and media partners. The company noted the rapid integration of the acquired content and is also seeing an increase in demand from customers.
Carsten Körl, the company CEO, said the company ended the year with strong operational performance and sustained growth: ‘We delivered record revenue, significant margin expansion and free cash flow growth.’
According to him, the acquisition of IMG strengthens the company’s competitive position, which is actively integrating premium content into its global customer base. ‘We are confident in our long-term trajectory and continue to create value for our partners and shareholders,’ Körl concluded.
Delivering value for partners
Genius Sports ended 2025 with accelerated revenue growth and significantly improved operating profitability. The plans for 2026 and the expected integration of Legend should significantly expand the company and improve profitability if everything goes to plan.
The 2025 results show that Sportradar’s strategy to grow its product range and improve how it operates is working. The company has increased its share buyback programme to $1 billion, which shows that management is confident about the company’s future growth and ability to generate free cash flow.
The main risks for both companies remain related to the integration of large acquisitions and macroeconomic conditions in the betting and advertising markets. However, the companies are counting on different profit drivers. For Genius, these are new operations leveraging expanded consumer data capabilities, and for Sportradar, an expanded share buyback programme.
This article was first published in Russian on 10 March 2026.
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