As the time ticks closer to SiGMA North America 2026, the race for the best ticket prices is well underway. Delegates enthusiastic to be part of SiGMA’s debut summit in Mexico still have a limited window to secure their passes before the next price increase.
Taking place from 01 to 03 September 2026 at Centro Banamex in Mexico City, SiGMA North America marks the group’s first summit in Mexico. The event will bring together iGaming, tech, affiliate and fintech professionals from across North and Latin America, with 4,000 delegates, 1,000 operators, more than 150 speakers and over 200 exhibitors and sponsors expected to attend. You can still get early bird pricing online, but it won’t last much longer! Ticket prices will go up soon, so booking now is a smart choice.
Why book before prices rise
Right now, the Standard pass costs $404, $106 less than the $510 door price. If you want the full summit experience, the Platinum pass is $1,075, saving you $215 compared to the $1,290 door price.
These savings are important for companies sending teams, affiliates planning multiple meetings, and anyone who already plans to be in Mexico City in September. Booking early also gives you more time to plan meetings, compare ticket options, and organize your schedule before more event details are announced.
Standard or Platinum?
The Standard pass gives you access to the main parts of the event. It includes:
- the Welcome Reception,
- full exhibition access,
- the SiGMA Official Party,
- basic SiGMA Match App access,
- and 25% off any iGA course.
If you’re mainly interested in the show floor, supplier meetings, operator talks, the Standard pass is a great choice for the Mexico City summit.


The Platinum pass is for those who want the full business program. It includes everything in the Standard pass, plus:
- a half-day activity,
- the SiGMA North America Awards,
- networking drinks,
- the SiGMA Startup Pitch,
- a free varsity jacket,
- special SiGMA Match App access,
- and 75% off any iGA course.
In practical terms, Standard gets delegates into the main event environment. Platinum opens up the wider summit circuit, from conference content and startup presentations to awards, networking evenings and selected premium formats.


Why Platinum carries extra value
For delegates travelling to Mexico City to build partnerships, meet decision-makers, or discover new markets, Platinum offers more than just extra access. It gives attendees more points of contact across the three-day programme.
Conference sessions give Platinum ticket holders a closer look at the topics driving the region, from regulation and market entry to AI, affiliate performance, fraud and KYC. The SiGMA North America Awards and networking drinks provide evening access to senior industry figures, while the SiGMA Startup Pitch offers another space for investors, founders and operators to connect on new products and early-stage companies.
The half-day activity gives Platinum attendees a relaxed way to build relationships outside the usual exhibition and conference spaces. Guests are often impressed by these activities, whether it’s indoor skydiving in a wind tunnel or networking on a yacht. These informal settings help Platinum delegates create memorable experiences and valuable business connections.


The value of planning early also extends beyond Mexico City. After SiGMA North America, the wider September route continues with the Affiliate Retreat by SiGMA in Cancun from 04 to 06 September, followed by Affiliate World Americas from 07 to 08 September. For delegates focused on affiliate and performance marketing, booking early makes it easier to turn the summit into a longer business trip, moving from the show floor in Mexico City to more targeted networking opportunities in Cancun.
Free access routes for operators and affiliates
Licensed operators and eligible affiliates may also apply for free Standard access, subject to approval. Operator eligibility is limited to licensed gambling operators, and applications from non-operators may be rejected.
Affiliates can also apply for free Standard access if they provide proof of recent affiliate activity during the review process. Please note that complimentary passes are not automatic and remain subject to SiGMA Group approval.
Secure your pass
SiGMA North America 2026 will offer three days of business, content, and networking in Mexico City, bringing together the iGaming, tech, affiliate, and fintech sectors from across North and Latin America. Get your Standard or Platinum pass online now to lock in early bird pricing before rates go up!
If you’ve already registered, you can still check your ticket and upgrade your access. This is helpful if you bought a Standard pass but now want to upgrade to the Platinum perks.
If you have any questions about ticket options, upgrades, or registration, the SiGMA team is always happy to answer your queries and assist with any ticket-related issues. You can submit enquiries through the contact form located at the bottom of the ticket purchase page or use the chat bubble icon in the bottom-right corner of the SiGMA website.