Playtech Enters Ohio and Enters the US Market

Online betting software company Playtech has announced that it will enter the U.S. betting market as it expands its footprint into Ohio with a partnership with Gold Rush. Playtech will provide its retail kiosk and management systems to 40 gaming and entertainment venues in Ohio.

This partnership is strategically important for Playtech to expand its betting network in the United States.

Jonathan Doubilet, General Manager of Playtech USA, said the partnership with Gold Rusk “will bring our extensive experience in retail sports betting to the US market for the first time.” He added that the company is confident in expanding into Ohio and that Playtech has chosen the right location to start, saying the deal will leverage “our expertise and impressive track record to offer self-betting kiosks throughout the state.” We are excited to promote this type of betting and look forward to introducing more products to the growing US market. “

Gold Rush and Playtech will expand the new partnership to other parts of the Midwest through Gold Rush subsidiaries serving the Ohio and Illinois video betting markets.

Ohio

After a year of turbulent years, missed deadlines and many debates, Ohio joined 32 other states in introducing long-awaited sports betting legislation in January 2023.

Ohio is one of the largest distributed retail sports betting markets outside of Nevada, and the Ohio Lottery has approved more than 1,200 locations to operate to date.

Rick Heidner, owner of Gold Rush, said, “We are very excited to partner with Playtech to leverage our shared expertise to launch self-betting kiosks in this exciting new market in Ohio. We will bring innovative content and best-in-class software to new players in the state. Our partnership is constantly strengthening, and we look forward to many more exciting moments in the near future as we grow across the United States. “

background

Playtech, which is listed on the London Stock Exchange FTSE 250 Index, covers the end-to-end gaming value chain and provides design, development and distribution services across every gaming vertical integrated with an information management solution platform. The company’s intelligence-driven business gaming software, services, content, and platform technologies are used in the B2B sector, including casinos, sports, bingo, poker, and others. In the B2C space, there are Snaitech, Sun Bingo and other sports betting businesses. The brand operates in more than 30 regulated markets, including Italy, the United Kingdom, Sweden, Australia, and Estonia, and has more than 180 licenses worldwide.

Gold Rush was founded in 2012 and is an end operator in Illinois. The company has more than 675 locations around the world and offers a range of poker, bingo and video betting slots.

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